October’s Very Own (OVO), born in Toronto, Canada, is a lifestyle powerhouse founded by Drake, Oliver El-Khatib, and Noah Shebib in 2008. Blending streetwear, apparel, and exclusive collaborations, OVO, inspired by Canadian roots, curates premium clothing, accessories, and home goods. Bridging hip-hop and fashion, OVO creates a unique brand experience, fostering a community at the intersection of music, style, and cultural influence. Shop & Instagram.
Los Angeles-based streetwear brand created by its founder as a creative medium to share stories related to the pursuit of dreams. The objective is not only to show the triumphs but also the obstacles and difficulties. His designs translate into: silhouettes, patterns, and motifs that unite the past with the present.
Brands like RenownedSince 1980 and from Southern California, Stüssy has been hitting hard. They were born from the surfing scene and have been redefining and giving its own ideology to its casualwear style.
Brands like StüssyA Bathing Ape (BAPE) is a Japanese street wear clothing brand founded in 1993. Its bold style, camo pattern, and iconic monkey logo have made it popular in urban culture. It has collaborated with renowned brands and hip-hop artists, and created designs inspired by pop culture.
Brands like BAPELA based brand launched in 2016 by Mike Cherman. Creativity and innovation, limited units and a clear playful style! His designs are a mix of pop culture, art and street fashion elements. The Smiley Face that represents them is a streetwear icon.
Brands like Chinatown MarketNeighborhood was founded in 1994 in Harajuku, Tokyo. Its slogan "Craft with Pride" defines its style essence. It is one of the most popular and respected streetwear clothing brands in Japan, and it stands out for its exceptional collaborations with BAPE, Converse, and Burton.
Brands like NeighborhoodKsubi (1999) is one of the most coveted Australian fashion brands in the world. The deliberately understated brand has been seen on celebrities like A$AP Rocky and Kylie Jenner. Its products include jeans, shorts, skirts and denim jackets, without neglecting other top quality garments.
Brands like KsubiRising from rags to riches, Karl Kani is known as the father god of streetwear. Visionary mentality inspired by hip-hop and street culture. The passion for quality, design and craftsmanship has always remained at its roots.
Brands like Karl KaniUrban ready-to-wear brand founded in 2013 by the dancer Léo Walk and Gary Neveu. His designs savor hip-hop music, rock culture, skate, a bit of Belgium, Paris... Walk in Paris has collaborated with major brands such as Lacoste and ParaBoot.
Brands like Walk In ParisUnknown London, a streetwear brand hailing from the United Kingdom, finds its muse in the ever-evolving world of hip-hop culture. The result? A collection of daring designs that leave a lasting impression. Their garments are a true embodiment of the very culture that sparks their creativity, with influential artists such as Ski Mask and Wiz Kid.
Brands like Unknown LondonDenim Tears is born from the Afro-American vision of Tremaine Emory that he reflects in his collections and which he calls the African diaspora. The brand has collaborated with giant brands such as Ugg, Stüssy, Champion, Dior...
Brands like Denim Tears"The Direction Is There Is No Direction"From Washington, this clothing brand in which its creators "do what they want". Away from the conventional, experimentation, exclusive designs, unique materials, risky designs...
Brands like Diet Starts MondayLos Angeles-based brand with a clear inspiration towards the daily activities of life in South Central. His contemporary streetwear uses cuts and seams with a high quality finish. Their garments are balanced for both men and women.
Brands like Bricks and WoodThe Marathon Clothing is the official exclusive clothing and accessories brand of rapper Nipsey Hussie. The designs of his garments are simple and simple in addition to launching limited editions. His collaboration with puma and other renowned brands stands out.
Brands like The Marathon ClothingSince 2014, this brand was founded in Paris, and it combines street and skate aesthetics for men and women. Its collections offer shorts, shoes, t-shirts, jet pants, fit hoodie, tees, caps, sunglasses, etc., in different colors. Its clothes are original and soft. People find a complete wardrobe.
Brands like FUTUR"Enjoying the freedom to do what we love". NXP is a movement of creativity and recklessness driven by young people. The streetwear brand maintains its initial essence while continuing to innovate and create.
Brands like Nena And PasadenaLondon brand with a very clear motto: A dialogical study of the human individual". In short: be yourself while still feeling confident in your individuality. Simple hypebeast designs that have dressed great artists of the London hip hop scene.
Brands like AELIZAJehucal is the bridge between luxury and streetwear with affordable prices. A brand created by EMAY4K (Jehu-cal) that has a most inspiring story behind it.
Brands like JehucalUK streetwear brand inspired by lifestyle, music and photography that eschews traditional wholesale. Treatment on garments to give a vintage effect, direct link with music... A$AP Mob, Kanye West, or Wiz Khalifa are some of the artists who opted for this authentic brand.
Brands like Places + FacesJapan 2005. Unique and original street brand closely linked to music that proposes a style that feels glamour and romance. Wacko Maria is inspired by everyday life, music, cinema and art.
Brands like Wacko MariaSince 1988, this Californian (Los Angeles) brand with surfer and skater roots, has been and continues to be controversial for its artistic expressions towards topics such as Palestine, police brutality, animals, domestic violence...
Brands like FreshjvieCross Colors (Los Angeles, 1989) proposes bold designs with positive messages about African-American culture. Colorful style, 90s, underground essence, African-American style, old school... A brand with a clear focus on the street and the community.
Brands like Cross ColoursPrivilege New York is a Lower East Side brand and boutique collaborating with artists to fuse style, music, and culture. From NYC to Japan, their flagship and Lafayette stores embody the authentic street-inspired lifestyle that defines them.
Brands like Privilege New YorkDOCG (23), based in Melbourne, is a multidisciplinary curator, artist, stylist, photographer, and creative director. With over 5 years of experience, DOCG focuses on collaborative and multi-disciplinary art and design. "1800-C@LL-DOCG" serves as a call-out for seeking creative perspective and conceptual curation.
Brands like DOCG StudioA German streetwear label established in 2020, forming an alliance of exclusive street designs and form-fitting oversized fits in premium quality. Commits to affordable exclusivity and quality, setting new standards in design, cut, and material with every collection. Fusion of zeitgeist, streetwear, community, and exclusivity. Proud of robust and hard-wearing prints, ensuring longevity with proper care. A brand merging affordability, exclusivity, and quality.
Brands like More Money More LoveFounded in 2014, WRSTBHVR combines ready-to-wear pieces with streetwear aesthetics and design elements without compromising on quality. Collections include women's and men's collections, accessories, and denim. Based in Berlin, the brand's young team develops new styles that transport the zeitgeist of youth culture globally. Established internationally as a brand standing for quality, design, and authenticity.
Brands like Worst BehaviourOriginating from Düsseldorf, Live Fast Die Young grew independently with a self-made approach. Born out of change, new frontiers, freedom, loyalty, and like-minded, ambitious individuals. Started in a small space with a message and a self-bought printing machine. Represents an authentic voice of a generation with an identity to make things unique and extraordinary. Collections inspired by lyrics, shapes, materials, movements, street culture, urban life, and great personalities. A constant and rapid movement, a progressive mindset, a fast and passionate lifestyle. Committed to remaining independent.
Brands like Live Fast Die Young (LFDY)FABLE, a Moscow brand transcending concepts, mirrors the fashion industry's driving force. Inspired by a progressive generation, it pushes boundaries, offering premium, multidisciplinary collections. FABLE collaborates with fashion artists, fostering a community of free-minded individuals expressing emotions through unique styles. A commitment to experimentation and perfection defines its approach.
Brands like FABLESaintwoods, born in Toronto and evolved in Montreal, originated from a group sharing the St. Clair West and Oakwood upbringing. Beyond events, Saintwoods integrates a merchandise facet and a music blog. A brand rooted in Canadian experiences, Saintwoods captures the essence of its founders' journey, offering a cultural blend through events, merchandise, and music.
Brands like SAINTWOODSEarls Collection, inspired by sporting greatness and nostalgia, redefines sporting attire with a distinct aesthetic. Founded by Lewi Brown, a former athlete, it honors generational links and personal experiences. The brand's textures, materials, and silhouettes pay tribute to childhood memories, celebrating individualism and a journey towards positivity. It represents the end of one era and the beginning of another, evolving into a legacy of optimism, determination, and evolution.
Brands like Earls CollectionFragile Minds, an independent Sydney-based brand, creates garments from scratch, representing the essence of a striving independent creative. Founded by Harrison, the brand aims to stay integral, evolve, and change the fashion consumption landscape in Australia. Through independent design, it seeks to support, educate, and instigate positive change, offering a unique perspective in the fashion industry.
Brands like Fragile MindsExplore more fashion like October’s Very Own (OVO):
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