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"I love an icon". Avirex has become a magnet for icons from the world of music, sports, arts and celebrities who have used the brand and defined it as a status symbol. Its star product is the high-quality jackets. Shop & Instagram.
In 1994 the streetwear legend Supreme was born in New York. Authenticity, quality and own style with an origin linked to skate, punk, hip-hop and youth counterculture. Its unique and limited edition products add supreme value to the brand.
Brands like Supreme
1969 Toorak, Australia. This iconic brand is known for its bold designs and color palette of luxurious fabrics. Coogi stays true to its Australian roots by creating textured knitwear and quality craftsmanship.
Brands like Coogi
Since 1988, this Californian (Los Angeles) brand with surfer and skater roots, has been and continues to be controversial for its artistic expressions towards topics such as Palestine, police brutality, animals, domestic violence...
Brands like Freshjvie
Hellrazor, hailing from Tokyo, redefines skatewear with premium materials and loose-cut aesthetics. Its indie label status and skate culture influence make it a staff favorite. Discover their casual graphics and easygoing fits for an authentic Tokyo skate fashion experience.
Brands like Hellrazor
Madhappy was born in 2017 and is a fashion and lifestyle brand focused on generating conversation around mental health. Their hoodies and sweaters of impeccable quality stand out.
Brands like Madhappy
Ksubi (1999) is one of the most coveted Australian fashion brands in the world. The deliberately understated brand has been seen on celebrities like A$AP Rocky and Kylie Jenner. Its products include jeans, shorts, skirts and denim jackets, without neglecting other top quality garments.
Brands like Ksubi
Evisu was founded in Osaka, Japan in 1991, creating products of the highest quality and capturing the imagination of the detail-obsessed Japanese fashion crowd. They were the ones who revived interest in vintage denim.
Brands like Evisu
GmbH is a German fashion brand inspired by Berlin: techno scene, unique styles, "from one club to another", intertwined individuality and functionality. It is a brand known for its sustainability initiatives and streetwear aesthetics.
Brands like GmbH
Maison Kitsuné, an independent Parisian fashion house, merges the style of Paris and Tokyo into a playful and comfortable wardrobe. With 38 stores globally and an online e-commerce site, their distinct streetwear-inspired designs are available worldwide in over 400 points of sale.
Brands like Maison Kitsuné
Unknown London, a streetwear brand hailing from the United Kingdom, finds its muse in the ever-evolving world of hip-hop culture. The result? A collection of daring designs that leave a lasting impression. Their garments are a true embodiment of the very culture that sparks their creativity, with influential artists such as Ski Mask and Wiz Kid.
Brands like Unknown London
Luxury brand created in 2015 by the Italian art director and photographer Francesco Ragazzi. Incredible collaborations of the brand: Moncler Genius, Playboi Carti, BBC Ice Cream, Under Armour... Their brand perfectly reflects the relaxed atmosphere of Los Angeles, skate culture, romanticism and nostalgia of the west coast of the 90s, glamor and unique exclusivity...
Brands like Palm Angels
Thanks to the ingeniousness of Jérémie Egry, Aurélien Arbet and José Lamali in 2012 was born Études in Paris and New York. Their vision refers to the street culture with a modern design. Their clothes are recognized for their graphics like Blue Klein and the 12 stars of the European flag. Their objective is the union between cultures.
Brands like Études
Stockholm, Sweden, 2005. Cult fashion brand known for applying custom-developed fabrics in distinctive shapes. Prêt-à-porter for men and women, progressive exploration of seasonal themes, attention to detail and reuse of materials.
Brands like Our Legacy
Streetwear brand that has certainly made a name for itself in the UK. Drama Call designs are clearly inspired by Manchester, logos, American movies, USA and skate culture.
Brands like Drama Call
Japan 2005. Unique and original street brand closely linked to music that proposes a style that feels glamour and romance. Wacko Maria is inspired by everyday life, music, cinema and art.
Brands like Wacko Maria
RANRA is a London/Reykjavík-based design studio specializing in transitional outerwear for both nature and the urban environment. They focus on collaboration and an expanded definition of design.
Brands like RANRA Studio
ESC Studio is a unisex brand modernizing vintage curls and fits. The acronym stands for Electronic, Shock, and Crazy, symbolizing an electrifying and energetic approach to fashion. ESC Studio merges unique vintage elements with a modern sensibility.
Brands like ESC Studio
DIAFVINE is a brand launched in 2002, focusing on civilian equipment and survival kit themes. The brand reconstructs basic products through a fusion of design, incorporating a contemporary perspective to create a balance between style and functional activity.
Brands like Diafvine
Established in 1989 by Michael Kopelman, Gimme Five builds narratives and finds beauty around chosen brands. The brand is committed to the present, building an ever-evolving platform for the best. Gimme Five connects, represents, broadcasts, exhibits, and designs, cherishing authenticity and letting products speak for themselves.
Brands like Gimme Five
Represent started as a college project by George Heaton, evolving into a brand selling art in the form of graphics on clothing. Locally sourcing blank clothing and screen printing designs, Represent focuses on creating a unique, high-end, yet affordable experience that improves customers' lives. The brand name represents the act of 'Representing' and was born out of passion and creativity.
Brands like Represent
Charles Jeffrey LOVERBOY is both a fashion label and a cult club night, intertwined to inform each other. Founded by Charles Jeffrey, the brand values diversity, self-identity, and relentless support of the LGBTQIA+ community. The collections pay homage to historical references rendered intrinsically modern, embracing kindness, friendship, collaboration, and the colorful tension between control and chaos.
Brands like Charles Jeffrey Loverboy
A German streetwear label established in 2020, forming an alliance of exclusive street designs and form-fitting oversized fits in premium quality. Commits to affordable exclusivity and quality, setting new standards in design, cut, and material with every collection. Fusion of zeitgeist, streetwear, community, and exclusivity. Proud of robust and hard-wearing prints, ensuring longevity with proper care. A brand merging affordability, exclusivity, and quality.
Brands like More Money More Love
A German luxury streetwear brand, Colors Clothing focuses on urban and sportswear with a bold and colorful aesthetic. The clothing is designed to be expressive and fun, made from high-quality materials. The brand offers a range of items, including knit dresses, puffer jackets, cargo jackets, and more.
Brands like Colors Clothing
Founded in 2016 by Luis Dobbelgarten, No Faith Studios is a young independent brand based in Cologne. The brand distinguishes itself by doing things differently, embracing both functionality and aesthetic. NFS showcases features like protruding pockets in articles like the Multi Pocket Bag and Pocket Denim Heels, challenging traditional design norms.
Brands like No Faith Studios
Atelier D' Roupa is known for its dark, wild, and aggressive style. This German brand features women's clothing with baggy pants, high ankles, and distinctive, unmistakable style. It's recognized for its exploration of dark, hypebeast, luxury, and aggressive German streetwear.
Brands like Atelier D’ Roupa
Originating from Düsseldorf, Live Fast Die Young grew independently with a self-made approach. Born out of change, new frontiers, freedom, loyalty, and like-minded, ambitious individuals. Started in a small space with a message and a self-bought printing machine. Represents an authentic voice of a generation with an identity to make things unique and extraordinary. Collections inspired by lyrics, shapes, materials, movements, street culture, urban life, and great personalities. A constant and rapid movement, a progressive mindset, a fast and passionate lifestyle. Committed to remaining independent.
Brands like Live Fast Die Young (LFDY)
Reigning Champ, founded in Vancouver in 2007 by Craig Atkinson, is a prominent player in Canadian streetwear and athleisure. Inspired by sports culture, the brand crafts premium athletic wear using unparalleled materials and craftsmanship. From caps to hoodies, Reigning Champ's offerings, including cotton, heavyweight fleece, and merino wool, reflect a commitment to quality and comfort, establishing it as a key player in the Canadian fashion scene.
Brands like Reigning Camp
Mr. Saturday, the creation of Toronto-based designer Joey Gollish, intricately weaves narratives into its fabric. Exploring historical moments, with a focus on night-life and party subculture, Mr. Saturday has gained global attention with features in Vogue, Highsnobiety, Hypebeast, WWD, and GQ. Recently showcased at Paris Fashion Week, Mr. Saturday pushes the boundaries of runway fashion within the Canadian landscape, emphasizing storytelling in its designs.
Brands like Mr Saturday
Earls Collection, inspired by sporting greatness and nostalgia, redefines sporting attire with a distinct aesthetic. Founded by Lewi Brown, a former athlete, it honors generational links and personal experiences. The brand's textures, materials, and silhouettes pay tribute to childhood memories, celebrating individualism and a journey towards positivity. It represents the end of one era and the beginning of another, evolving into a legacy of optimism, determination, and evolution.
Brands like Earls Collection
RASSVET (pronounced Rass-vyet), founded by Gosha Rubchinskiy and Tolia Titaev in 2016, evolves from Rubchinskiy's diffusion line into an independent streetwear brand. Inspired by classic skate silhouettes, it embodies the rebellious spirit of Russian culture with a youthful flair.
Brands like RASSVET
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