Fruity Booty aims to reinvent underwear with a playful twist. Their limited-edition products use repurposed and sustainable materials, adding fun to an often overlooked wardrobe essential. Shop & Instagram.
Founded by Tyler McGillivary in 2018, this label blends playful textiles and bold colors with versatile silhouettes. It celebrates creativity in everyday wear and emphasizes ethical sourcing and production. Based in New York, NY.
Brands like Tyler McGillivaryPermanent Vacation redefines clothing as emotional expressions. Their high-quality, timeless pieces blend art, culture, and modern wardrobes. They operate in Projects, not seasons, promoting global relevance and sustainability, all crafted locally in Melbourne, Australia.
Brands like Permanent VacationScarlet & Sam, based in Melbourne, specializes in handmade crochet clothing and capsule pieces. They prioritize a slow production process, creating unique garments with original crochet hooks, ensuring no two pieces are alike.
Brands like Scarlet and SamA project that explores the act of getting dressed, creating a space for self-expression and ideas. Fashion becomes a canvas for individuality, storytelling, and connection, inviting you to embark on a journey of creativity and exploration.
Brands like Paloma WoolAnne-Laure Mais, founder and artistic director of Musier, draws inspiration from her surf culture-infused upbringing and love for vintage. Her designs reflect memories, archives, and the people who inspire her, shaping this brand since its creation in March 2018.
Brands like Musier ParisArthur, an independent Australian label, specializes in minimal wardrobe essentials. Their loose-fitting garments are inspired by the laid-back coastal vibes of the NSW South Coast, offering a relaxed and nostalgic style.
Brands like Arthur ApparelA Liverpool-based women's fashion brand, inspired by music, combines nostalgia with contemporary influences. They prioritize sustainability throughout their journey, using recycled fabrics and sustainable practices, and contribute a portion of sales to The Malala Fund for girls' education.
Brands like Another GirlO-Mighty is the ultimate fashion destination for fierce, modern fashionistas. Born from the rebellious spirit of punk rock, O-Mighty's designs are edgy, provocative, with jaw-dropping graphics and vibrant colors. Join the rebellion, embrace the edge.
Brands like OMIGHTYJaded London, founded in 2013 by sibling duo Jade and Grant Goulden, is a hot street label recognized for global-inspired street style and cutting-edge trends. Worn by celebrities like Beyoncé and Taylor Swift, the brand is known for its bold, unique, and colorful prints across various clothing categories. Jaded London is a key player in fashion e-commerce, offering womenswear, swimwear, and menswear.
Brands like Jaded LondonDon Ed Hardy revolutionized tattoo art by combining Japanese art with American style. He licensed his art designs for a clothing line in 2002, and the Ed Hardy brand quickly became a highly desired and recognizable fashion label. Hardy's influence as a designer and artist continues to endure today.
Brands like Ed HardyAndrea Crews style changes fashion codes. With an innovative approach to upcycling streetwear couture, her designs stand out for their boldness, color, mix of materials, strong prints...
Brands like Andrea CrewsJapanese streetwear brand of hysteric glamor where color, pop culture and y2k style mix explosively obtaining naughty and adorable garments.
Brands like Hysteric GlamourY2k style, kawaii, girly and with impeccable finishes. This Korean clothing brand enjoys a growing popularity as a result of a unique style and cool mood that inspires the new generations.
Brands like A Piece of CakeIconic Hollywood fashion brand born in the 2000s that mixes street culture with luxury while maintaining a colorful and fabulous y2k style.
Brands like Von DutchMawalola, the Nigerian designer, creates boldly desirable clothing with provocative designs and dancehall-inspired collections. Edgy and unique.
Brands like MawalolaAustralian fashion brand, is celebrated for its edgy and contemporary apparel. Offering bold designs, savage styles, and unique prints, it has garnered a devoted following in the fashion world.
Brands like I Am GiaFounded by Alexandra Spencer and Teale Talbot, Réalisation is a brand inspired by the women in their lives. They create individual pieces rather than collections to fill gaps in wardrobes. Réalisation aims to give you confidence in your personal style.
Brands like Realisation ParFounded by Karla Deras, The Line By K offers high-quality, ethically made basics that are easy, elegant, and effortlessly sexy. Their pieces aim to boost confidence and empower women.
Brands like The Line by KBaserange, founded in 2012, creates minimalist, durable fashion with eco-consciousness. The brand prioritizes sustainability by reducing environmental impact across production and sourcing quality textiles, both natural and recycled.
Brands like BaserangeFounded in 2019 by Gala González, the first Spanish fashion blogger, Amlul embodies her unique style. Gala is the brand's ambassador and intern, infusing each piece with her vision and essence alongside talented friends.
Brands like AmlulBoohoo offers affordable, up-to-date fashion with a wide range of trends for women who want to stay stylish without breaking the bank, providing style options for all occasions.
Brands like BoohooVery popular women's clothing brand in Japan with a very cool kawaii and Y2K style. Candy Stripper saves surfing on trends and its collections are the most varied.
Brands like Candy StripperFemale 90's streetwear brand very popular and on trend. Pioneering brand in the "Girl Movement" with very fresh vintage & Y2K styles linked to art and music.
Brands like X-GirlPrincess Polly's roots are in Australia and her mission is to bring the latest looks to everyday trendsetters. Girly style, quality, trends and a team that is super passionate about fashion.
Brands like Princess PollyIn Adika, fashion and social life are lived with fleeting trends and a super unique style. Hysterical chic, new articles, sensational, alternative, girly, sensational... Complete your look and combine as you want.
Brands like AdikaItalian brand offers one-size clothing for efficiency. Inspired by a fictional love story between an American girl and an English man in Rome. Popular in California.
Brands like Brandy MelvilleKollyy is a Y2K-inspired fashion brand that embodies youth, boldness, and inspiration. They empower individuals to embrace self-expression and showcase their attitude, regardless of size, race, or gender.
Brands like Kolly"Peak emotions you feel at the most brilliant moments of your life". The forefront of the "overfit" trend in Korea with a mega hit lineup featuring BABYFACE prints. Endorsed by Hallyu celebrities and idols, their clothes have gained international recognition.
Brands like Acme de la VieBaby Phat, founded by Kimora Lee Simmons in 1999, is an iconic American apparel brand known for its denim fabrics and Y2K style. Kimora's vision and influence shaped the brand into a symbol of fashion and self-expression during that era.
Brands like Baby PathD-Antidote is a Seoul-based designer brand that detoxifies fashion taste to the next level. With a focus on highly sensitive street fashion, the brand combines sporty and casual design, offering a witty interpretation of a "Hip & Cool" street style.
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