Privilege New York is a Lower East Side brand and boutique collaborating with artists to fuse style, music, and culture. From NYC to Japan, their flagship and Lafayette stores embody the authentic street-inspired lifestyle that defines them. Shop & Instagram.
In 1994 the streetwear legend Supreme was born in New York. Authenticity, quality and own style with an origin linked to skate, punk, hip-hop and youth counterculture. Its unique and limited edition products add supreme value to the brand.
Brands like SupremeHaute couture brand created in Brooklyn in 2006 by Shayne Oliver and Raúl López. With strong streetwear roots, the brand has made a name for itself in New York's new fashion forefront. Oversized t-shirts, iconic styles... all inspired by the New York culture of the 90s.
Brands like Hood by AirBarriers NYC: Dripping logo and empowering phrases on ready-to-wear apparel and accessories. Embracing opportunity and spotlighting influential figures through blog and vlog.
Brands like BarriersSince 1980 and from Southern California, Stüssy has been hitting hard. They were born from the surfing scene and have been redefining and giving its own ideology to its casualwear style.
Brands like StüssyA Bathing Ape (BAPE) is a Japanese street wear clothing brand founded in 1993. Its bold style, camo pattern, and iconic monkey logo have made it popular in urban culture. It has collaborated with renowned brands and hip-hop artists, and created designs inspired by pop culture.
Brands like BAPELA based brand launched in 2016 by Mike Cherman. Creativity and innovation, limited units and a clear playful style! His designs are a mix of pop culture, art and street fashion elements. The Smiley Face that represents them is a streetwear icon.
Brands like Chinatown MarketNeighborhood was founded in 1994 in Harajuku, Tokyo. Its slogan "Craft with Pride" defines its style essence. It is one of the most popular and respected streetwear clothing brands in Japan, and it stands out for its exceptional collaborations with BAPE, Converse, and Burton.
Brands like NeighborhoodHeron Preston is an artist, designer, content creator, creative director, and DJ. His clothes reflect sensitivity to the street, music, digital cultures and the environment. He was a designer for Nike, joined Kanye West's creative team, and has started his own clothing brand.
Brands like Heron PrestonUrban ready-to-wear brand founded in 2013 by the dancer Léo Walk and Gary Neveu. His designs savor hip-hop music, rock culture, skate, a bit of Belgium, Paris... Walk in Paris has collaborated with major brands such as Lacoste and ParaBoot.
Brands like Walk In ParisUnknown London, a streetwear brand hailing from the United Kingdom, finds its muse in the ever-evolving world of hip-hop culture. The result? A collection of daring designs that leave a lasting impression. Their garments are a true embodiment of the very culture that sparks their creativity, with influential artists such as Ski Mask and Wiz Kid.
Brands like Unknown London"The Direction Is There Is No Direction"From Washington, this clothing brand in which its creators "do what they want". Away from the conventional, experimentation, exclusive designs, unique materials, risky designs...
Brands like Diet Starts MondayLos Angeles-based brand with a clear inspiration towards the daily activities of life in South Central. His contemporary streetwear uses cuts and seams with a high quality finish. Their garments are balanced for both men and women.
Brands like Bricks and WoodSince 2014, this brand was founded in Paris, and it combines street and skate aesthetics for men and women. Its collections offer shorts, shoes, t-shirts, jet pants, fit hoodie, tees, caps, sunglasses, etc., in different colors. Its clothes are original and soft. People find a complete wardrobe.
Brands like FUTURLondon brand with a very clear motto: A dialogical study of the human individual". In short: be yourself while still feeling confident in your individuality. Simple hypebeast designs that have dressed great artists of the London hip hop scene.
Brands like AELIZALondon brand inspired by everyday life born in 2019 by Gam. Stories, inspiration, photography, living life without limits, documentary expression about the garment... A brand worth exploring.
Brands like GCLO StudiosUK streetwear brand inspired by lifestyle, music and photography that eschews traditional wholesale. Treatment on garments to give a vintage effect, direct link with music... A$AP Mob, Kanye West, or Wiz Khalifa are some of the artists who opted for this authentic brand.
Brands like Places + FacesEmerging brand from Manchester with a unique aesthetically pleasing ripped denim style. Experimental washes, unique textures, trashy style and an aggressive mood for the wildest.
Brands like SkitzoFounded in Stockholm, 1996. Emphasis on tailoring, eclectic use of materials and bespoke fabrics. A unique, fascinating and wild couture brand with a vintage, artistic and avant-garde aesthetic.
Brands like Acne StudiosOfficial Wutang Brand Since 1995. Straight From The Grains Of The WUTANG Soil. Shaolin, New York! Nineties style with strong old school hip hop roots, vintage quality fabrics and designs with the essence of yesteryear.
Brands like Wu WearSince 1988, this Californian (Los Angeles) brand with surfer and skater roots, has been and continues to be controversial for its artistic expressions towards topics such as Palestine, police brutality, animals, domestic violence...
Brands like FreshjvieOutlaw represents independent Russian culture. The brand focuses on state-of-the-art outerwear and undergarments. Russian aesthetic, techno style, savagery, darkness... An independent brand worth exploring.
Brands like Outlaw Moscow"Find your love inside everyday life". Charms is a ‘post-contemporary’ brand based on the ‘Sensual Attractiveness’. Iconic logos, oversized bombers, cropped sweatshirts...
Brands like CHARMSIh Nom Uh Nit is a Black-owned luxury brand founded in 2017. Their high-level craftsmanship and boundary-pushing designs tell unique stories, embodying the brand's ethos of creating without limits.
Brands like Ih Nom Uh NitCash Only offers 90s-inspired skate clothing and hardware. Embracing hip-hop and street culture, their collection includes baggy jeans, puffy shoes, and nostalgic aesthetics.
Brands like Cash OnlyDOCG (23), based in Melbourne, is a multidisciplinary curator, artist, stylist, photographer, and creative director. With over 5 years of experience, DOCG focuses on collaborative and multi-disciplinary art and design. "1800-C@LL-DOCG" serves as a call-out for seeking creative perspective and conceptual curation.
Brands like DOCG StudioFounded in 2016 by Luis Dobbelgarten, No Faith Studios is a young independent brand based in Cologne. The brand distinguishes itself by doing things differently, embracing both functionality and aesthetic. NFS showcases features like protruding pockets in articles like the Multi Pocket Bag and Pocket Denim Heels, challenging traditional design norms.
Brands like No Faith StudiosOriginating from Düsseldorf, Live Fast Die Young grew independently with a self-made approach. Born out of change, new frontiers, freedom, loyalty, and like-minded, ambitious individuals. Started in a small space with a message and a self-bought printing machine. Represents an authentic voice of a generation with an identity to make things unique and extraordinary. Collections inspired by lyrics, shapes, materials, movements, street culture, urban life, and great personalities. A constant and rapid movement, a progressive mindset, a fast and passionate lifestyle. Committed to remaining independent.
Brands like Live Fast Die Young (LFDY)Vicinity creates ready-to-wear high-quality garments at fair prices. Focuses on expressing visions through clothes and providing fashionable and timeless fashion. Believes in breaking the rules and drawing inspiration from the beauty of cultures. A young brand with a big community, putting people first and empowering them to look and feel their best.
Brands like VICINITYOctober’s Very Own (OVO), born in Toronto, Canada, is a lifestyle powerhouse founded by Drake, Oliver El-Khatib, and Noah Shebib in 2008. Blending streetwear, apparel, and exclusive collaborations, OVO, inspired by Canadian roots, curates premium clothing, accessories, and home goods. Bridging hip-hop and fashion, OVO creates a unique brand experience, fostering a community at the intersection of music, style, and cultural influence.
Brands like October’s Very Own (OVO)Fragile Minds, an independent Sydney-based brand, creates garments from scratch, representing the essence of a striving independent creative. Founded by Harrison, the brand aims to stay integral, evolve, and change the fashion consumption landscape in Australia. Through independent design, it seeks to support, educate, and instigate positive change, offering a unique perspective in the fashion industry.
Brands like Fragile MindsExplore more fashion like Privilege New York:
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